Beautiful, branching step-by-step guides.
2013-2017
Founder and CEO, Lead Product Designer
Mobile (iPhone), Desktop Web

Designing a new kind of step-by-step guide.

I founded Squareknot in early 2013 as a pivot from GoodSemester. Squareknot eventually grew to become one of the most notable startups in the Philadelphia region, raising more than $1.3 million from all-local investors and helping to kickstart the StartupPHL Angel fund with Josh Kopelman of First Round Capital.

Squareknot for iPhone

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Squareknot for Web

Jump to Squareknot for iPhone


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Press about Squareknot

Ask A Founder: Startup Lessons Learned from Squareknot’s Jason Rappaport
11/9/2015 on the Gust blog


Squareknot's launch on Product Hunt
4/28/2015 - #2 Product of the Day (Behind freaking Mythbusters, though, so it's okay)


Do What you Love: How the Legend of Zelda Helped Squareknot Create a New Way to Learn How to do Anything
2/27/2015 on Walnut St. Labs blog


These devs delved into the world of Backbone.js and were blown away by what they found
2/6/2015 on Technically Philly


Who’s Next: 17 young Philly startup leaders
1/21/2015 on Billy Penn


How-to-guide startup Squareknot launches
11/26/2014 on Technically Philly


Squareknot's 300K Saga
11/14/2014 on Technically Philly


Mayor Nutter Announces StartupPHL Investments, Creation of New StartupPHL Angel Fund
11/12/2014 on the StartupPHL blog


Meet the Philly Start-Ups Leading the Entrepreneurship Era
10/25/2013 in Philadelphia Magazine